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Where is your electronic commerce bit?

This one


I want to break a spear to the advantage of the electronic commerce in Latin America and Spain.

I refuse to accept that the electronic commerce does not work here as it does it in USA.

Because it does not work so much? Well, here the companies have a web put in Internet and it is already. They wait to see, if Internet, with so much million users and so many coverage for the means, does the rest.

But is it that perhaps when we open a shop in the real world the people come alone?, unless we have it in the center of the city or in a shopping center, where every square meter costs a potosí?. This is what the Americans call "location, location, location", but in Internet it is not like that because if you do not do anything with your web anybody is going to come to see it by chance or because I happened over there.

We are adopting a very passive attitude, of "seeing them coming". The companies are in Internet and already this one, to calm consciences, or because it is fashionable, or just in case it is true and we sell something.

Since not gentlemen - experts you have a web? Since now begin the good thing, if you cannot administer it you will have to delegate it in a third one, as there exists already this persons' figure that there administer several webs (this morning he was speaking about this with a collaborator-Inaki Jaquete - that is one of these figures that I have just mentioned, the administra several webs for his clients once does the web page to them).

Or you do this and delegate in this figure or learn and you do it. How? Since it turns out that Internet is a marvelous way to learn marketing for Internet, sales etc. you have Only to want.

Forums exist as Marketingtotal.com, a list of mail of marketing in Internet, where there are the people of a lot of experience in Internet of the one who can be learned, starting by our moderating "bienamado" Pedro Beilin. He asks, observes, learn and put into practice in your web.

There exist unidirectional others, the bulletins, where you can learn free. There are phenomenal that of Alvaro Mendoza de MercadeoGlobal, that of Javier Piedrahita: Teletype of M.Directo, that of Abel Chica: Masterdisseny, that of Eduardo Romero, Emarketing news in Spanish, that of Marcelo Perazolo of PSP, that of Alain Jorda:comercio in the network, that of Pablo Martin: Ciberkyosko... (pardon if I leave someone to myself) and like not, mine "the useful council of the week", all free ones. How much would cost this information in traditional magazines? How much costs this information put into practice in your web? As soon as money can turn?

Does my web have five months of life, three weeks ago throw to the sale a marketing Manual in Internet, as it was me who was going to think that would sell to himself this manual in Venezuela, Mexico, USA, Argentina, Peru, Uruguay, Madrid, Barcelona, Saragossa, Valencia, Saint John of Alicante... without moving from here, of Alicante, without having either any distributor or any division? Only thanks to Internet and to the blessed electronic commerce.

Who said that the people were not trusting in Internet? Two persons even have sent to me for email his number of card so that I was charging from them. Is it that to distrust in the way?

What you have to do is to start being employed at your web. My web works, every time it has more visits (500 - day), my manual sells... but all this is because "me work". My web is my passion, and my manual is like my son.

There out there is a heap of money that is going to be spent in electronic commerce. On you it depends of that a piece is for you. Your web will work as much as you are ready to that I worked.

Do I already have my bit of cake of electronic commerce, and you? To what are you waiting?


_________________________________________________________
Francisco Segura. Manager.
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