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It is a marketing


The relevancy in a company to implement in his business what is a marketing.

The targets to be prepared in a company in accordance with the way of entering to a market, are realized by means of strategies based on what is a marketing and to identify his critical elements. A big definitions variety exists to design a marketing plan, but the most out-standing are the concepts formulated in the marketing kotler, which bases his idea of the marketing on his book Direction of the Marketing as an administrative process and of social character in which a group of individuals receives what they need and to generate, to offer and to exchange products with fellow men. Also one emphasizes the definition found by other authors in the one that is defined as it is a marketing to the achievement of activities that take as an object to fulfill the commercial metras of an organization and to present actions that are anticipated to the needs of a consumer or client. This allows to create a channel of permanent distribution to distribute the products and suitable services for every person and the services given to each of them.

Inside what it is a marketing and what exists to determine a space of global marketing on the part of a company, it is suitable to need a system of business activities that should be ideal to design products that satisfy needs. It is for such a motive that it is necessary to investigate the level of consumption of saying products in different groups found in different communities in the world, for fixing suitable prices each of them, for generating promotion and distribution to those markets target and hence for fulfilling the goals of the organization in this sense.

Establishing a series of steps to construct the process of what is a marketing, the following rules must follow like the identification of the worries of the consumer, prepare a strategic plan to establish scope parameters to the above mentioned needs, to establish a communication channel to transmit these strategies and to take the most effective decisions to be carried out, to direct the process of production as result of the needs identified by the consumer and to transmit the information of the above mentioned strategies in the making of the product towards the consumer. The mechanism to tackle what is a marketing, is based on the way of constructing the approach towards the client, what allows to select different alternatives as the marketing multilevel, the social marketing, the marketing miscellany, etc.

Many organizations present what is a marketing like a functional scheme in which an organization determines a set of processes for the creation, communication and delivery of a value added to the clients with regard to the product to offer what allows to strengthen the relations with the above mentioned and an entire benefit is achieved in the organization. 

In conclusion, what is a marketing, is investigating what more a client wishes I concern a product in particular and to identify the way of fulfilling an absolute satisfaction in exchange for a visible margin of utility and improvement in the products distribution by means of effective services. 

Francisco Segura. The director. 
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